Marketing & Sales

 

At Positron we can assist you with Marketing and Sales Strategies and Implementation whether you are a large multinational or a small Entrepreneurial business working in either product or service sectors.

 

In product and FMCG industry, Positron guides its clients into creating marketing strategies that include defining the consumer value proposition based on consumer insights, creating a brand promise, developing communication strategies and setting up measurement & monitoring mechanisms. In service industry, Positron goes a step ahead into defining the service experience for the customer based on the brand promise. Positron also helps in creation of the optimal marketing organization structure & defining KRAs for effective delivery.

 

In Distribution, Positron conducts analysis of business model & products to determine optimum sales channels, suggests innovation in Sales channel delivery that leads to execution & expansion of sales channels and helps set up new distribution models.

 

Consumer Insights Strategy - Definition and Implementation

 

Go to market strategy

 

New business - market opportunity identification

 

Success Stories

 

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